This week is Yardia's eleventh birthday! On February 18, 2008, I opened up an Etsy store under the name Yardia. This is the date I sometimes think of as the birth of baby Yardia (she's an Aquarius!). It took me about a month to get up the courage to list...
Do you create vision boards for your new year? This year, I decided to make one for Yardia to get a visual representation of my business intentions for the year. First, I imagined how the year might look and feel. One of the most powerful experiences I've had has...
Each year, I choose a word to guide my path and to act as a north star through the year. Recently, I've also begun to use a guiding color for each year. Last year my word was magic and my color was purple. For 2019, the word came slowly,...
2018 was Yardia's biggest year yet, with continued growth drawing from a strategic business plan I created as part of my master's thesis at the end of 2017. At the end of each year I like to look back to audit and reflect on my progress (here's 2017). Thanks for your...
Here's a long story about impostor syndrome, finding my place as an artist, and how I came up with the name Yardia. Yesterday, I was chatting with the dad of a former student of mine who's now in her first year of art school on the other side of...
